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The Automated Vehicles (Marketing Restrictions) Regulations 2026

United Kingdom · regulation

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In force since 2026-07-01, as the publisher states.

Copy read on 2026-11-10. The page it was read from

Contains public sector information licensed under the Open Government Licence v3.0. Source: legislation.gov.uk, The National Archives.

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Contents: 3 provisions
  1. Title and introductory text
  2. 1 Citation, commencement and extent
  3. 2 Restricted terms

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3 provisions

Title and introductory text

2026 No. 733 MARKET STANDARDS The Automated Vehicles (Marketing Restrictions) Regulations 2026 Made 1st July 2026 Laid before Parliament 7th July 2026 Coming into force 7th January 2027 The Secretary of State makes these Regulations in exercise of the powers conferred by section 78(1) of the Automated Vehicles Act 2024 (“the Act”). As required by section 97(2) of the Act, before making these Regulations, the Secretary of State has consulted with such representative organisations as the Secretary of State thinks fit.

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1 Citation, commencement and extent

(1) These Regulations may be cited as the Automated Vehicles (Marketing Restrictions) Regulations 2026 and come into force on 7th January 2027. (2) These Regulations extend to England and Wales and Scotland.

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2 Restricted terms

(1) Subject to paragraph (2), each of the following terms is a restricted term— (a) automated; (b) automated driving; (c) autonomous; (d) autonomous driving; (e) drive autonomously; (f) drive itself; (g) driverless; (h) self-driving. (2) The terms at sub-paragraphs (a) and (c) of paragraph (1) are restricted terms only when used to describe— (a) a vehicle as a whole, or (b) the overall driving functionality or capability of a vehicle. (3) A term listed in paragraph (1) includes— (a) variants of the term resulting from its assignment to a different part of speech, and (b) other grammatical forms of the term.

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